- HONESTY: We base our actions, relationships and business commitments in a framework of transparency, honesty and loyalty.
- RESPONSIBILITY: We do the work with dedication and commitment, always giving the best to achieve the business goals.
- RELIABILITY: Through our business activities, we generate confidence of our customers and suppliers.
- COMMITMENT: We do our work while conscious of the importance of compliance as a basis for achieving our goals.
- RESPECT: We tolerate the values and concepts of all stakeholders related to the company.
- TRANSPARENCY: We are Coherent with what we feel, think and do.